Could you be the Charity Voice of 2012?

A small article about how YOU could become the Charity Voice of 2012 http://www.mediatrust.org/about-media-trust/news/charity-voice-2012-launched-by-porter-novelli-and-media-trust/

Porter Novelli and Media Trust today announced the launch of ‘Charity Voice 2012’ a new award recognising the most talented spokespeople in the not-for-profit sector.

This award will highlight the importance of good communication skills of spokespeople in charities and the public sector. With increasing pressure for not-for-profit organisations to play a role in our ‘big’ society, it reflects the increasing demand from the media for views and opinions of the third sector.

Nominees will be selected monthly from delegates attending our media interview training sessions run by Porter Novelli at their in-house facility, Studio 31. Porter Novelli is a global PR agency recently named ‘2011 Best Multinational Consultancy to Work For in EMEA’ in the Holmes Report.

Gavin Sheppard, Marketing Director at Media Trust said: “We hear more and more about civil responsibility, but I would ask whether charities have a big enough voice in the discussion? Training like the courses we run with Porter Novelli are invaluable to help a charity raise its visibility, get its message across and its voice heard, successfully. Today this is more important than ever.”

Porter Novelli’s Corporate Practice Leader Neil Bayley said: “People working in the third sector often have a passion for their cause, which means that they have immense potential as spokespeople. It is always a pleasure for us working with them to help hone their skills and succeed in media interview scenarios. I am pleased that we can formally recognise their ability through this new award scheme.”

People attending our Media Interview Training sessions up until the end of April 2012 will automatically be entered into the award scheme. The winner of the ‘Charity Voice 2012’ award will be chosen by a judging panel consisting of Editor of Guardian Voluntary Sector Network, David Mills, and Editor of Third Sector, Stephen Cook, along with Media Trust and Porter Novelli representatives. The winner will be announced in May 2012 and will receive a profile interview on the Guardian Voluntary Sector Network plus a free training session for six people at their charity as a prize.

For more information on the course or to book a place please our Media Interview Training page.